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Air New Zealand Reveals Image of SMAUG From THE HOBBIT On Airplane

December 3, 2013
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One of the most anticipated upcoming films this year is the journey back to Middle-Earth with Peter Jackson's "The Hobbit: The Desolation of Smaug". The film releases in two weeks and will unveil Benedict Cumberbatch's mighty dragon Smaug but that doesn't mean we don't get a good look at him first!

Air New Zealand, appropriately the location the film was filmed at, has released a good view of the Dragon on the side of their Boeing 777-300. The Dragon is looking fierce and awesome. Cumberbatch did the voice as well as the motion capture for the character, like Andy Serkis did with Gollum.

Do you like this marketing technique? Let us know in the comments section below!

"The Hobbit: The Desolation of Smaug" will hit AMC Theatres on December 13th

Source: MovieWeb

Get your tickets as well as theater and showtime information here!

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