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Notice of Financial Incentive to California Residents

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From time to time, you may have the opportunity to provide Personal Information in exchange for discounts and price differences. For example, we require certain personal information from you to sign up for the AMC Stubs loyalty program. AMC Stubs loyalty program members receive birthday rewards, upgrades on food and beverage items, waived convenience fees, and accrual of points that they may redeem. Categories of Personal Information that we may collect when you sign up for an AMC Stubs account include your name, email address, phone number, birth date, physical address, and location. 

How to Opt In and Right to Withdraw

Signing up for the AMC Stubs loyalty program is optional. By providing your Personal Information during the AMC Stubs loyalty program sign-up process, you affirmatively opt in to receiving the financial incentive and to joining our loyalty program. You have the right to withdraw from the financial incentive at any time. If you opt out of receiving a financial incentive, we will not reduce the value of any financial incentives you previously received from us. If you wish to withdraw from receiving the financial incentive, you may submit such a request at any time by deleting your AMC Stubs loyalty account or by emailing us at [email protected].

How the Financial Incentive is Reasonably Related to the Value of Your Personal Information

The financial incentive or price difference is reasonably related to the value provided by your Personal Information. We take into consideration, without limitation, the anticipated revenue generated from such information, the anticipated expenses which we might incur in the collection, storage, and use of such information, and the anticipated expenses which we might incur related to the offer, provision, and imposition of the loyalty program. Based on this analysis, the value of your Personal Information that allows us to make these offers and financial incentives is the value of the offer itself or as described in further detail below.

  • AMC Stubs A*List and Premier members accrue one hundred (100) points per dollar spent. AMC Stubs Insider members accrue twenty (20) points per dollar spent. Each time a member accrues 5,000 points, the member receives a redeemable five-dollar ($5.00) reward.
  • The value of upgrades on food and beverage items and birthday rewards (including free popcorn for all AMC Stubs members and a free drink for AMC Stubs A*List and Premiere members) vary by geographic location, and may be determined based on the listed price of the item at the location where the member redeems the reward.
  • The value of a waived convenience fee varies by geographic location and point of sale, and may be determined based on the stated convenience fee as set forth at the point of sale.